Family Media Group is Northern Ireland’s market-leading family media group, comprising the monthly magazine Ni4kids, this website, the Family Directory and numerous social media platforms.

All of our media products are aimed at parents of primary school-aged children and aim to provide parents with useful information on education, health, parenting, entertainment and fun things to do for all the family, whether in the home or out and about around Northern Ireland.

Ni4kids Magazine aims to be at the leading edge of family journalism, producing a high-quality resource for parents and in doing so, also providing the ideal environment for highly responsive, rate-efficient advertising to generate high returns on investment.

Ni4kids Magazine is ABC registered and is the only ABC registered family magazine distributed exclusively in Northern Ireland.

We want our readers to communicate with us and to let us know what issues are most important to you, what you like about our publications, what you dislike, and if you can spare an hour or so every quarter to join us on our reader panel.

Please send an email to us at and we can talk you through how you can play a valuable part in the continued success of Ni4kids.


If you would like to receive your own copy by post, guaranteed, please send your details to us at the normal address and a cheque for £20 to cover post and handling for your year’s subscription (13 issues). Alternatively email us and we will invoice you.

The Ni4kids Team

Managing DirectorGary Hamilton
EditorNadia Duncan
Sales Group HeadChristine Megarry
Sales ExecutivesJenny Belshaw | Kevina Callan | Claire Conway |
Marketing ExecutiveHeather Stewart
Graphic DesignerKat Chandler

Contact us

Ni4kids Ltd
Unit 5A Channel Wharf
21 Old Channel Road
Belfast BT3 9DE
Wendy McCague


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